Hello Future

Exhibition Stand

Simplicity, functionality, and emotional connection come together in the Hello Future exhibition stand, designed by Nicoletta Santini.

The Hello Future exhibition stand is a testament to the philosophy of "less is more." Designed by Nicoletta Santini, this minimalistic stand combines futuristic shapes with clean lines and high-quality materials to create a unique and sophisticated space.

The central laminated wooden gate is the standout feature of the stand. It not only creates an open space but also ensures that the company name is visible from every angle. Surrounding the gate are minimal displays made of laminated wood, which not only serve as boundaries to the central meeting area but also provide a sophisticated way to showcase the client's products. To enhance corporate communication, two wide LED walls are positioned on either side of the stand.

The Hello Future stand measures 16 x 9 meters and reaches a maximum height of 5 meters with the gate structure and back wall. It is built on a raised platform with natural laminated flooring. The structures and displays are made of laminated wood, while the furnishings are made of metal and plastic. LED lighting, audio systems, and control panels are strategically placed throughout the stand to create the desired impact.

The Hello Future stand made its debut at the Sigep Exhibition, the world's top event for the artisan pastry supply chain, held in Rimini, Italy, in January 2020. The project, which started in 2019, aimed to give the company an innovative, quality, and recognizable character. Extensive research was conducted to create a stand that stood out for its originality and simplicity, while still effectively showcasing the client's selected products.

The Hello Future stand overcame the challenge of creating a unique identity that would be memorable and representative. The result is a modern and minimal exhibition stand that not only enhances the displayed products but also creates a futuristic identity. The illusion of a different gate from different viewpoints adds to the stand's uniqueness and intrigue.

The Hello Future exhibition stand was awarded the Iron A' Design Award in 2020. This prestigious award recognizes well-designed, practical, and innovative creations that meet professional and industrial requirements. The Hello Future stand's integration of industry best practices, competent technical characteristics, and its contribution to a better world earned it this esteemed accolade.


Project Details and Credits

Project Designers: Nicoletta Santini
Image Credits: Nicoletta Santini
Project Team Members: Nicoletta Santini
Project Name: Hello Future
Project Client: Nicoletta Santini


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